Skincare

This Vegan Rice Toner Is Korean Skincare’s Latest Cult Obsession

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Richard Bush

In the world of Korean beauty, I’m From’s Rice Toner has become a true cult favourite. It stands out as one of the most compelling formulas from the Korean brand, using Goami rice and complementary actives for more hydrated, radiant and protected skin.

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I'm From Rice Toner
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I’m From is known for its unwavering commitment to high-quality natural ingredients and radical transparency, meticulously sourcing and documenting every raw material down to the finest detail.

At the heart of the Rice Toner is rice itself: 77.78 per cent Goami rice extract sourced from Yeoju, South Korea. The ingredient list, however, has other noteworthy additions.

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I'm From Rice Toner

The many virtues of rice

Harnessing the power of rice in beauty products is a centuries-old tradition in Korea. Rich in hemicellulose, Goami rice extract is celebrated for its remarkable moisturising and brightening properties, while helping to diminish dark spots and improve overall skin tone. It also shields the skin from environmental aggressors, easing daily stress on the complexion. For its Rice Toner, I’m From uses a specialised hydrothermal extraction method, carefully developed to preserve the integrity and potency of its active ingredients.

The multi-tasking ingredient list

This vegan toner is enriched with a carefully-curated blend of plant extracts – rice bran, purslane, Japanese elm bark and Amaranthus caudatus seed – selected to enhance the nourishing and balancing effects of the rice. Working in synergy, these botanicals help nourish the skin, even out tone and reduce the appearance of pigmentation, while also defending against external aggressors and delivering a soothing, calming effect.

Alongside these botanical extracts, two well-established actives in modern skincare take centre stage: niacinamide and glycerin. Niacinamide is adored for its antioxidant benefits and its ability to support the skin barrier, while glycerin remains one of the most effective humectants, helping the skin retain moisture. The formula also includes adenosine, an ingredient oft included in anti-ageing treatments to improve elasticity and smooth fine lines. The result is a thoughtfully balanced, multi-tasking blend.

Double-layered structure

The Rice Toner formula features a distinctive double-layer structure – combining water and emulsion to enhance its effectiveness. The result is a milky, lightly creamy texture that delivers deeper hydration beyond the traditional watery toner.

Who is the Rice Toner from I’m From suitable for?

This Korean facial toner is suitable for all skin types, but it truly shines on dry, dull, or sensitive skin – even when slightly irritated. Notably, it contains no alcohol or fragrance, making it an excellent choice for those seeking gentle, easily-tolerated skincare.

Results are visible from the very first uses: a kind of protective barrier begins to form, helping to reduce water loss, while the soothing and smoothing ingredients start to work. With consistent use, the skin gradually becomes softer, smoother, and more radiant. If you’re looking for glass skin, this toner is a perfect match.

How to use facial toner

Before use, shake the bottle thoroughly to blend the two layers into an even mixture. Pour a small amount onto a cotton pad or directly into your hands, then gently spread it across the face after cleansing. Pat the toner in with your fingertips until fully absorbed – avoid rubbing. It can be used both morning and evening as part of your daily skincare routine.

Vogue’s verdict

For very sensitive skin and those who suffer from dermatitis, this toner worked an absolute treat. The biphasic formula leaves the skin feeling soft, smooth, hydrated and glowy – and crucially, with no irritation. The results are impressive with noticeable improvements in texture.